Text OnlySkip Navigation
The Coverimage

Winning at Retail: Developing A Sustained Model For Retail Success
by Willard N. Ander and Neil Z. Stern 
John Wiley & Sons © 2004 (272 pages) Citation
ISBN:9780471473572

Based on McMillan/Doolittle’s long history of documenting retail’s biggest players and best practices, this book shows what separates the winners from the losers, and imparts vital lessons on what works and what doesn’t in today’s retail environment.